Innovation and Technology Management in Tourism and Hospitality
About this Course
Gain an in-depth understanding of the strategic applications of ICT (information and communication technologies) innovations in the hospitality and tourism industry. You will learn about the roles of ICT infrastructures and tools in shaping business environment, business models, marketing practices, revenue strategies, and customer services. We will also discuss the dynamics that is generated in the development of ICTs and its impact on hospitality and tourism organizations. Note that this course is priced at USD $278.Created by: The Hong Kong Polytechnic University
Level: Intermediate
Related Online Courses
This course will be composed by four weeks, in each one the student will have the possibility to analyze different perspectives about the rationale of businesses and how they innovate their way to... more
Offering an intensive introduction to the complex world of M&A;, this course will provide an invaluable foundation in strategy, regulation, finding a deal, corporate valuation, and more. You will... more
In today's business environment, organizations have identified critical thinking and problem-solving as skills that are integral to an employee's--and their organization's--success. The most... more
In this course, part of the Marketing in a Digital World MicroMasters program, you will learn how to apply the concepts of advertising and marketing to branding. We will examine topics and various... more
Discover the power of business blockchains and distributed ledger technologies with an overview of Hyperledger andits key frameworks. All over the global market there are ledgers that organizations... more
Powered by
