Idea Development: Create and Implement Innovative Ideas
About this Course
To create and bring to market innovative ideas, entrepreneurs invest substantial resources in their creation without being certain their idea will be successful. How do entrepreneurs manage this process? What strategies do they use? What role does the innovativeness of their ideas play in the strategies they adopt? How do they maintain motivation when faced with setbacks? In this course, we tackle these questions by focusing on: Types of innovations and their market impact; The importance of taking action, knowledge, learning and resources in the creation of innovative ideas; How entrepreneurs make strategic decisions under uncertainty; The Management of intellectual property; and Maintaining motivation in the face of setbacks By drawing on the case of Google Glass, their own experiences and ideas, students are encouraged to synthesize knowledge from each Module to gain an in-depth understanding of the complexity of innovation process.Created by: The University of Queensland
Level: Intermediate
Related Online Courses
Ever wondered how management use internal financial information to plan and inform decision making? Start learning about Management Accounting today and discover the wealth of techniques that are... more
Una de las situaciones que los profesionales en derecho, y en general cualquier persona que tenga la necesidad de hacer una producción textual, es enfrentarse a una hoja o pantalla en blanco. Esta ... more
In developing the digital ecosystem, a CIO adds value by strategically infusing business with innovative digital technologies. This requires an understanding of the range of technologies that are... more
Cuando hacer las cosas bien no es suficiente, necesitamos convertir la mejora continua en un lema diario para todos los trabajadores de la empresa. Para ello necesitamos conocer técnicas que nos ... more
Where do we start the journey of leadership? Empirical evidence indicates that identifying the problem from the customer's perspective should be the first step. The mantra is very simple – f... more