Rutgers Classifieds>Rutgers Online Courses>Ethical Decision-Making: Cultural and Environmental Impact

Ethical Decision-Making: Cultural and Environmental Impact

About this Course

International corporations can trigger significant cultural shifts and environmental impacts. For example, when foreign corporations set up large mineral extraction operations in developing countries, both culture and environment are altered. Ethical concerns arise when manipulative marketing techniques are used to mislead foreign consumers, especially about potentially harmful products. In this course, you will consider the ethics of these types of global influence. When should international marketing practices be valued for increasing consumers’ choices, rather than criticized for making dubious claims? What role should foreign corporations play in the decisions developing countries make about environmental conservation and economic growth? In exploring these issues, you will consider competing values and apply multiple frameworks for ethical analysis.

Created by: Georgetown University

Level: Introductory


Related Online Courses

Do you want to learn the basics of brand management? Do you also want to build a strong brand? This is the course for you! This course takes you through key terminology such as brand identity,... more
Turn your digital marketing data insights into customer insights and selection techniques through the application of customer lifetime value concepts. You will learn from marketing science experts... more
Imagine that you are a bank and a main part of your daily business is to lend money. Unfortunately, lending money is a risky business - there is no 100% guarantee that you will get all your money... more
Interpersonal communication is one of the most important management skills: everyday we relate with our bosses, collaborators, customers and colleagues. Being a good communicator is synonym to... more
Creating prototypes puts a proposed solution into action. In this course, you will learn the value of prototypes and user testing as critical components of the design thinking process. You will... more

CONTINUE SEARCH

FOLLOW COLLEGE PARENT CENTRAL