Corporate Strategy

About this Course

Corporate strategy is the strategy a firm uses to compete across multiple businesses. Many small firms want to grow by entering new businesses. Many large firms already are in multiple businesses, e.g. a photo camera producer selling also sunglasses. We developed this course to help you make good corporate strategy decisions. Of the many decisions a firm has to make, corporate strategy decisions are among the most consequential. We will look at these key corporate strategy decisions: - Diversification: How and which businesses should your firm enter? - Divestiture: How and from which businesses should your firm exit? - Corporate HQ: How should we organize corporate headquarters to create value across the different businesses?

Created by: University of London


Related Online Courses

In this 1.5-hour long project-based course, you will learn JavaScript essential functions and you will learn how to make a website interactive by using JavaScript. You will learn JavaScript... more
In a continuously changing business landscape, brands hold more significance than ever before. As consumers become increasingly discerning, and societal values continuously evolve, understanding... more
Generative AI is a disruptive technology and its impact has been immense. It is causing businesses to rethink customer strategies and redesign their products, chipmakers are scrambling to keep up... more
The fundamental-level course is typically designed for individuals with a basic understanding of data storage and processing concepts but little to no prior experience with building data lakes on... more
In this course taught by E. Michael Harrington, you will learn the basis for copyright including what is and is not covered by copyright law. This course will help clarify what rights artists have... more

CONTINUE SEARCH

FOLLOW COLLEGE PARENT CENTRAL