Data Science for Marketing

About this Specialization

This specialization is designed for marketing professionals aiming to harness the power of data science. Across four comprehensive courses, learners will learn about modern marketing data analytics, regression modeling, machine learning, and decision-making. This program covers statistical concepts, predictive analytics, and decision optimization, ensuring a well-rounded understanding of how to apply data science in marketing. Participants will learn to interpret data, forecast trends, and make data-driven marketing decisions, enhancing both customer engagement and business profitability.

Created by: University of Colorado System


Related Online Courses

Did you know that companies using Generative AI in customer success see a significant improvement in customer satisfaction and operational efficiency? Discover how you can leverage this technology... more
In the Music Production: Crafting Award-Worthy Songs specialization, develop the mindset and confidence of an award-winning producer by producing songs that meet the highest musical standards of... more
In this course taught by E. Michael Harrington, you will learn the basis for copyright including what is and is not covered by copyright law. This course will help clarify what rights artists have... more
In this course, you will learn the benefits and technical concepts of AWS Audit Manager. If you are new to the service, you will learn how to start using Audit Manager through a demonstration using... more
Welcome to Agroforestry II: Major Systems of the World A focused exploration of agroforestry practices from around the world. This is the second module of the five-module course covering the... more

CONTINUE SEARCH

FOLLOW COLLEGE PARENT CENTRAL