Marketing Foundations
About this Course
This foundational marketing course will give you an introductory understanding of marketing functions within an organization. Whether you are interested in marketing as a career or business topics in general this course will prepare you to think and understand marketing as part of the overall business strategy. Throughout this course, you will examine each component of a marketing plan to better understand this critical business topic. Recognizing the basic marketing building blocks will establish the foundation for your marketing skills within your future entrepreneurial activities and career positions.Created by: Doane University
Level: Introductory

Related Online Courses
This course is part of the University of Cambridge’s Micro Master’s program in Writing for Performance and Entertainment Industries. We will be looking in depth at how to turn your ideas into wel... more
In a volatile, uncertain, complex, hyperconnected and ambiguous world, business and innovation cycles are shrinking like never before. The life cycle of companies has been reduced to less than a... more
This new introductory course from the MIT Sloan School of Management, Fundamentals of Entrepreneurial Finance: What every entrepreneur should know , is targeted to meet the needs of the many... more
In a knowledge-based society, innovation is the driving force of the economy on all levels and in all types of organisations. Start-ups are companies or ventures that are focused on few products or... more
Curious about entrepreneurship, but not sure where to start? Becoming an Entrepreneur is designed in partnership with MIT to guide people of all ages and backgrounds through the process of founding... more